October in Miami Beach brings plenty of reasons to get outside, but this month, one oceanfront resort is giving visitors an opportunity to turn a workout into something more meaningful.
Eden Roc Miami Beach is hosting ROC the Pink, a special fitness series taking place on October 18 and October 31, 2026, in recognition of Breast Cancer Awareness Month. The two-session event brings together fitness, community and fundraising, with 100% of ticket sales benefiting Susan G. Komen and its work supporting breast cancer research and awareness.
For Miami locals as well as travelers spending October in South Florida, it is a chance to start the day with a workout while contributing to a cause that has touched families and communities around the world.
Two Fitness Sessions at Eden Roc Miami Beach
ROC the Pink takes place in the resort’s Spa Garden, providing an outdoor Miami Beach setting for both workouts.
The first session is scheduled for October 18 at 9 a.m. and will be led by Rachel Fitness.
A second workout takes place October 31 at 11:30 a.m., led by Rachel Joy.
Both sessions are designed to welcome survivors, supporters and fitness enthusiasts who want to move, connect and contribute. Guests can participate in either session or make plans to attend both.
What makes the series particularly meaningful is where the ticket proceeds go. Rather than simply using Breast Cancer Awareness Month as a theme, Eden Roc Miami Beach is directing 100% of ROC the Pink ticket sales to Susan G. Komen.
Every participant therefore contributes directly through their registration.
The Experience Continues After the Workout
ROC the Pink isn’t limited to the fitness sessions.
Following each workout, participants can gather at the Pink Refreshment Bar, where the resort is extending the Breast Cancer Awareness Month theme with drinks, bites and wellness-inspired extras.
The post-workout experience is expected to feature Ketel One cocktails, Miraval rosé, pink-inspired bites and Miami Beach Bum Body Care samples.
It’s an opportunity to cool down, meet other participants and enjoy some time at Eden Roc after the workout.
Adding to the atmosphere, the resort’s iconic rooftop will glow pink in recognition of Breast Cancer Awareness Month, creating a visible reminder of the reason everyone has gathered.
Turn ROC the Pink Into a Miami Beach Getaway
For travelers, ROC the Pink could also provide a good excuse for an October escape to Miami Beach.
Rather than driving in solely for the workout, visitors can turn the event into a weekend by staying at Eden Roc Miami Beach and enjoying some downtime before or after the fitness session.
The oceanfront resort sits along Miami Beach’s famous Collins Avenue, putting guests within easy reach of the beach while offering the pools, spa, dining and resort amenities needed for a relaxing South Florida stay.
An October visit also gives travelers the opportunity to combine the event with everything else Miami Beach has to offer, from an early walk along the ocean to dining, nightlife and exploring neighborhoods beyond the resort.
For anyone attending the October 31 session, ROC the Pink can even become part of a Halloween weekend getaway in Miami Beach.
Fitness With a Bigger Purpose
There are plenty of fitness classes and wellness activities available in Miami, but ROC the Pink adds an important community component.
Breast Cancer Awareness Month is about more than wearing pink. Events such as this give participants an opportunity to support organizations working on research, education and patient support while also bringing people together around a shared cause.
Whether you’re a breast cancer survivor, supporting someone affected by the disease or simply looking for a meaningful way to participate during Breast Cancer Awareness Month, ROC the Pink offers a way to turn an October workout into action.
And with the sessions taking place at one of Miami Beach’s well-known oceanfront resorts, travelers can easily build a South Florida getaway around the experience.
ROC the Pink Event Details
Where: Eden Roc Miami Beach, Spa Garden
Session 1: October 18, 2026 at 9 a.m. with Rachel Fitness
Session 2: October 31, 2026 at 11:30 a.m. with Rachel Joy
Benefiting: Susan G. Komen
Donation: 100% of ticket sales benefit the organization
Guests interested in participating can register for one or both sessions and find additional event information on the Eden Roc Miami Beach ROC the Pink event page.
For travelers planning to be in Miami Beach this October, ROC the Pink offers something a little different: a morning dedicated to wellness, community and a cause that matters — with the ocean just steps away.
