Marriott International is officially bringing its fast-growing midscale hotel brand, City Express by Marriott, to Brazil. Through a newly announced agreement with Fábrica de Hotéis, seven City Express by Marriott properties are set to open across key destinations in Brazil’s Northeast region, introducing over 750 guest rooms to this dynamic and expanding market.

This marks City Express by Marriott’s highly anticipated debut in Brazil and is part of a broader multi-unit development plan to open 30 properties over the next 15 years. The announcement was celebrated at a signing event in Porto de Galinhas, attended by Marriott executives, local officials, and hospitality industry leaders.

Growing the City Express by Marriott Brand in Latin America

This milestone is a natural extension of Marriott’s recent expansions across the Caribbean and Latin America (CALA). In 2025, City Express by Marriott is also expected to open hotels in Argentina, Bolivia, Nicaragua, and Peru. The brand made its first appearance in the United States earlier this year and has plans for Canada as well.

With over 150 properties in five countries and more than 60 projects in the pipeline, City Express by Marriott is becoming a key player in the midscale hospitality segment. This expansion offers guests affordable, smart, and centrally located accommodations ideal for both business and leisure travel.

What’s Planned for Brazil

The seven new City Express by Marriott hotels will be located in high-demand markets throughout Northeast Brazil. Key details include:

• Ipojuca, Pernambuco: A new property in the Suape Industrial Port Complex, a major economic hub.
• Porto de Galinhas: One of Brazil’s top beach destinations, with an opening expected by 2028.
• Natal and Fortaleza: Vibrant urban centers known for tourism and industry, with hotels expected by early 2028.
• Cabo de Santo Agostinho and Beyond: Additional hotels along the coast and other regions with openings expected by 2029.

These hotels aim to serve a broad spectrum of travelers, including corporate guests, logistics professionals, leisure travelers, and beach tourists.

According to Marriott representatives, Brazil is seen as a vital growth market. Bojan Kumer, Regional Vice President of Development for Marriott International in CALA, noted that these signings highlight Marriott’s commitment to expanding its affordable midscale offerings in the country.

A Collaboration Between Marriott International and Fábrica de Hotéis

Fábrica de Hotéis, the development partner in this project, focuses on hospitality projects that connect global brands with regional opportunities. As noted by Director Tarcysio Malheiros, these new hotels represent not just growth in hospitality but a direct investment in the economic development of Northeast Brazil.

By combining Marriott’s global presence with local expertise from Fábrica de Hotéis, these new City Express by Marriott hotels are set to provide high-quality accommodations while positively impacting the region’s economy.

About City Express by Marriott

City Express by Marriott is known for offering smart, modern accommodations designed with both business and leisure travelers in mind. With multiple sub-brands—including City Express Plus, City Express Suites, City Express Junior, and City Centro—the brand caters to a variety of travel needs and preferences.

Guests also benefit from Marriott Bonvoy, Marriott International’s global travel program. Members can enjoy exclusive experiences, free nights, and elite status recognition across Marriott’s portfolio of brands.

Final Thoughts from HotelsEscape.com

With this significant expansion, City Express by Marriott is positioned to make a lasting impression on Brazil’s hospitality scene. Travelers seeking convenient, affordable, and comfortable stays in the country’s Northeast region will soon have fresh options backed by one of the world’s most trusted hospitality brands.

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